IIDA Italy International Design Award

Italy International Design Award 2024

Flyme Auto

Flyme Auto
Winner of 2023 Innovation Prize

Design of Industrial Products

Project
Introduction

As an extension of MEIZU's smartphone system Flyme in the field of intelligent cockpit, Flyme Auto, adhering to the Alive Design concept, is not only a complete cockpit system but also an intelligent evolution of MEIZU's Flyme OS for automobile cockpits, creating technical solutions that integrate smooth operation, intelligent interaction, and a diverse ecosystem.
MEIZU has redefined the sixth domäne of the intelligent cockpit with the Flyme Link Smartphone Domäne, which seamlessly connects the computing power, ecosystem, and personalised functions of smartphones can be seamlessly integrated with automobile systems to provide users with convenient and diverse operating experiences. Meanwhile, the design team transformed the smartphone into a part of the automobile for hardware arithmetic sharing by rebuilding the basic communication protocols, merging the distributed application ecosystem, and creating the Flyme Link interconnection framework. It means that users can have the experience of upgrading their automobiles after upgrading their smartphones without extra burden to the automobile's central control.
The user experience is impressive, thanks to intelligent and convenient features. Borderless desktops enable the seamless flow of smartphone apps to the car screen, eliminating the need for extra data installation. The APP popups and App Multiplier enhance the efficiency of use by making all the content on the screen visible and responsive. The phone apps and in-vehicle interfaces are seamlessly connected, allowing music, navigation, and other features to be sent to the vehicle's system. The Intelligent Car Locator feature redefines the way to locate the car.

Design by XINGJI MEIZU GROUP

Headquartered in Wuhan, XINGJI MEIZU Group was established on March 8, 2023, in Wuhan, following the business consolidation between Hubei Xingji Technology Co., Ltd (Xingji Technology) and Meizu Technology Co., Ltd. (Meizu Technology). XINGJI MEIZU Group will draw on the competitive advantages of both Xingji Technology and Meizu Technology to actively research and develop frontier technologies, focus on three curves - smartphones, XR and forward-looking technologies, and dedicate itself to the full-chain innovation of consumer technology, covering smartphones, XR virtual reality technology, self-developed operating system, wearable smart devices, smart home and lifestyle. Based on the Flyme Auto system, the Group will build on consumer electronics to actively merge into the global smart mobility technology ecosystem, to realize in-depth integration and synergy between consumer electronics and automotive industries and offer users immersive and fully integrated experiences across devices and scenarios.

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