Design of Catering Service
Project
Introduction
Located in Shenyang, Shen Yang barbecue is an authentic Jinzhou barbecue in north-east areas. In the overall design, the Jinzhou barbecue is combined with the local pleased life, creating a richer, free and multi-level dining environment, with the view to bringing new life to the traditional north-east barbecue, the youth, vitality and trend to the our normal life to understand the tastes of the world.
Starting from the perspective of local culture and spatial layout, the project makes use of the connections between traditional north-east barbecue culture and space, and rationally plans the pattern with narrow space from east to west and long path from north to south through space designs, introducing the construction of light and nature, and enjoying a moment of freedom in the complexity of the city. Reshaping the cultural expression and unique dining experience of north-east BBQ through design is the core of the design, and the original intention of the brand as well.
The building was originally the second and third floors of the market. However, as a barbecue restaurant, the conditions are not as great as the first floor. In order to attract customers as much as possible, the design taking the local eating habits into account in the renovation, the entrance of the staircase was considered separately, and a small kitchen was added to open a street window and it also has a takeaway function. Hungry pedestrians are returning late, walking through the long street, seeing the bustle under the dim light, the charming aroma of ingredients filling the air. It is logical to notice the upstairs to second and third floors. We look for life in the midst of eating and drinking, ordinary but lively, which is probably the true meaning of life.
From the first floor to the stairs, the second and third floors considers the full inclusion of the surrounding light the, choosing to open the originally closed wall, using the panoramic glass to connect the inside and outside, forming the high-purity interactive experience to solve the interaction between the building and the environment, so that the outdoor life is all within every customers eye. At the same time, many of the original shops have not supported partitions in order to open up another design, the original planning chaotic layout is re-rationalized, to define different functional areas. The second floor is designed for individual customers, the third floor is divided into box areas as a whole.
Using the light box as bait to capture pedestrians. The design of light box is very painstaking, adding many luminous points, and using the layout of points, lines and surfaces to try to capture the attention of pedestrians. The ingenious use of embedded light strips and light bars makes the whole store brighter with great attraction. At the same time, the third floor also uses the light box layout to combine the characteristic publicity of "authentic Jinzhou chuaner" with lighting art, and the space has various levels.
The novel pink net red little rhinoceros decoration outside the door, and the very prominent pink catches the eye. At the same time, there is also an open-air balcony on the second floor, where the heat blended with sincerity of the northeast in the space, and the unique emotions of the north-easterners are told with the smell of ordinary life.
Based on the dilemma of low height of the second and third floors, the design sacrifices part of the third floor slab and does the pilotis design to introduce more lights into the interior, making the overall space more open and transparent, and enhancing the three-dimensional space and the linkage between the upper and lower floors. At the same time, in order to maximize the use of space, the design readjusts the layout of the kitchen circulation on the second floor, and customizes the kitchen equipment to meet the functionality and safety of the kitchen, and reserves enough area to receiving guest in the original narrow space.
The mottled and exposed industrial-style cement wall, is combined with the industrial-style cast aluminum rework wall lamp, forms a diffuse reflection of light on the uneven wall, enhances the spatial extensibility, and creates a natural and unintentional "boldness" feeling. The straightforward expression, the redundant flashy decoration, the material authenticity is vividly played, showing simplicity and ruggedness.
The new Chinese style brick-red openwork terracotta partition perfectly matches the wood-colored tables and chairs to enhance the quality of the space. Bright ceiling light box embellished with the cement bare wall, restore the ancient ordinary routines, carefully plan the layout, seek multiple layers in simplicity, with nostalgic retro style to relax the entire store space, to create a barbecue world.
To savor the normal life from the barbecue. Designer Liu Baijun carry forward the brand spirit of roasting and toasting from multiple angles, the choice of materials, the matching of colors and the layout of space, and every design details presents a unique sense of beauty and emotion.
There is nothing that a barbecue cannot solve. Bringing a few friends, ordering a handful of Chuanerof and exchanging heartfelt feelings around the smoking cloud is to feel the joy of ordinary life.
Design by TON SONG CH DESIGN